Manages paid media campaigns across multiple platforms for B2B clients, optimizing performance through data analysis and AI-powered workflows.

Develops and executes field and channel marketing campaigns, manages regional events, and builds partner relationships to drive sales in the Asia Pacific market.

Manages SEO and generative engine optimization strategy across news/lifestyle content, partnering with editorial teams to optimize performance and search visibility.

Builds community connections and dialogue across Africa for Wikimedia Foundation, manages movement communications, and helps deploy product features to relevant communities.

Manage social media posting, community engagement, and copywriting across six platforms for entertainment titles while tracking campaign performance and optimizing content strategy.

Leads web growth initiatives and strategies for a fintech equity management platform, driving user acquisition and engagement through digital channels.

Develops and executes field and channel marketing campaigns across Asia Pacific, managing regional events, partner relationships, and localized marketing materials to drive sales.

Optimizes content performance and search visibility across news and lifestyle properties by executing SEO/GEO strategies and partnering with editorial teams on publishing workflows.

Develops and advises marketing strategies for white label travel platform partners, optimizing campaigns and driving platform growth.

Develops and executes B2B marketing strategy for a pharma company, creating campaigns, sales enablement materials, and email programs to engage pharmacy and healthcare professional partners.

Develops and executes B2B marketing strategies, creates sales enablement materials, and manages email campaigns to drive pharmacy and healthcare professional awareness for a therapeutics company.

Manages global content strategy and public relations initiatives, reporting to the head of organic marketing while coordinating with C-level leadership.

Creates high-performing video ads for digital platforms, managing the editing and post-production pipeline from concept to final delivery for user acquisition campaigns.

Creates high-performing video ads for digital platforms, managing the editing and post-production pipeline from concept to final delivery to drive user acquisition and engagement.

Leads paid media strategy and execution across digital and traditional channels while managing influencer partnerships and optimizing budget allocation to drive brand awareness and sales.

Leads paid media strategy and execution across digital, traditional, and emerging channels while managing influencer partnerships and optimizing budget allocation for brand and product storytelling.

Manages Care.com's organic search strategy end-to-end, including technical SEO, content optimization, AI search visibility, and cross-functional collaboration with engineering and product teams.

Build customer advocacy content end-to-end—writing stories, conducting interviews, producing videos, and publishing across web, social, and sales channels to drive perception and sales.

Lead full-funnel D2C marketing campaigns, optimize Google Ads daily, manage content/SEO, and track CAC and revenue metrics to drive growth.

Executes and optimizes organic growth initiatives across SEO, content, and YouTube channels through data-driven experimentation and performance analysis.